30 second copywriting tip...

game changer...

Happy tuesday mf

writing from the alps rn

between ripping Black slopes I have a minute… so…

gonna give you one copywriting tip today that will instantly make your copy better

and its retard proof… can be done in 30 seconds…

ready?

Read your copy out loud

thats it

thats the tip

"tom thats too basic"

Basic is always best bro

you know how many times ive reviewed someones sales page and its written like a fucking robot having a stroke?

sentences that make no sense

paragraphs that go on for 47 lines

words no human has ever actually said in real life

and you know why?

because they never read it out loud

when you read your copy out loud you catch everything

weird phrasing that sounds fine in your head but sounds mental when you actually say it

sentences that are too long (if you run out of breath its too fucking long)

bits that are boring as fuck (youll feel it trust me)

your copy should flow smoothly

not like youre writing a terms and conditions page for a bank

so before you send that email

before you post that landing page

before you hit publish on anything

read it out loud

feel like a dickhead doing it?

good

do it anyway

and once youve done that

(Its free)

Get after it

Tom